RAYNE IX: Express Website

RAYNE IX is an executive coaching and consulting company for service-based small business owners seeking personal fulfillment and financial independence. RAYNE IX partnered with Brainchild Studios to assist with integrating a new brand launch into a fully customizable Express Website.

Challenge: Develop a simple yet visually pleasing website that conveyed all relevant information in a short turnaround time, launching shortly after the logo and brand book were approved.

Strategy: Approach the build out in phases and align very clear and specific project management techniques to ensure a speedy launch. 

Tactics:

• Utilized the Brainchild Studios Express Website theme
• Edited all website photos to enhance the brand infusion into all elements of the website
• Utilized complementary branded graphics to elevate the website look and feel
• Ensured there were clear CTAs on each page
• Integrated Mailchimp and automated email welcome series to support newsletter sign ups
• Integrated all business incentives to properly showcase each service

Results:

Due to excellent communication and planning, we were able to launch a tailor-made Express Website in a matter of weeks, with fully defined branding elements to set RAYNE IX up for success as business develops.